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Date: Tue, 27 Jan 2026 10:52:43 -0500
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Subject: Join us for The Sports Playbook: Winning the World Cup Year
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Discover strategies to connect with passionate sports fans in 2026.

View in browser (https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d2l=
xfW04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yY0z5m_5PW95jVnq6lZ3pdVWNd3W=
6P1nW9W2x0ms85D8crwW8w8R5T96zFgCVf3t7s1lZ73-W7LssG-42DfkxW46FhFS9cPjsZW1Gc0=
F57My-NGW75xTLN59Hyq3W1rVd9C6vZVsxW7q8gmW2Kxk1fW3_VhTB1mnTx_W1d6HZt2JnhpCW8=
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M6QphW7tTF-77Nh6F1W2j9tTW2tC_1SW7Br00z7kzL0RW4cJYYY7c04ySW44PGL-359H5sW99Yy=
GM4cNYspW4tQQrC3XCR-6W4X91gk7SvNbCW263Cq_2Yqpq7W4G7Cpl51yq5vf1YZ58n04 )

Reddit_Business_Short (https://marketing.redditforbusiness.com/e3t/Ctc/I7+1=
13/d2lxfW04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yY0g3prCCW8wLKSR6lZ3mc=
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qCfXVXSjyz3KjmNVV70MNk6fpX9MW2bv7m16yNhDqW2VDZjZ66tHndW1BPNTL8nr4l3N4W3f_GG=
KhDBW2P-j0C6WRnTNW4V_ngY4NPFgMW2QLfH38mLGxWN2fjLkNX3ZT-W1Fd4H83CbwbdN3hb9pF=
vRYsXN16fRvMgQZN9W5hPSRB2D0n52W3Q4kw95DLGKRMvCVt6RjGTCf7TYpMR04 )

You're Invited (https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d2lx=
fW04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yY0z3prCCW95jsWP6lZ3pNW4VC6HG=
41KqVKW6RFfpN78dNHTW2v9ffF3DkbMVW3wKbVq6p363NW1WK8yZ4lshNlW4z_Hrt3TTPr1W3kT=
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WQhf8lVlM004 )

Sports are more than games=E2=80=94they=E2=80=99re cultural moments that sp=
ark passion, conversation, and community.

With 2026 shaping up to be one of the biggest years in sports history, fand=
om is more always-on than ever. In fact, 88% of sports fans engage in fan c=
ommunities weekly, year-round.=C2=B9

Ahead of the World Cup, we=E2=80=99re hosting a live webinar for consumer b=
rands looking to authentically connect with sports fans across categories=
=E2=80=94from CPG and QSR to retail, media, travel, and beyond.

The Sports Playbook: Winning the World Cup Year

=F0=9F=93=85 February 19, 2026

=E2=8F=B0 10am PT / 1pm ET

Register now
(https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d2lxfW04/VVxZll9bTf=
ZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yY0z3prCCW95jsWP6lZ3pNW4VC6HG41KqVKW6RFfpN78=
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W2G3W5f3Fj23bW5Z24_V8GBLYPN7kZMc3bnkJ7N2fYXRMb8PsZW75pXgm6PCWQhf8lVlM004 )

In this session, you=E2=80=99ll learn:

-

How sports fandom is evolving ahead of the World Cup and beyond

-

How online communities are shaping modern fandom

-

Examples of how brands are driving engagement with content fans actually wa=
nt

If sports fans are part of your audience=E2=80=94or if you want them to be=
=E2=80=94this is a conversation you can=E2=80=99t afford to miss.

Register now (https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d2lxfW=
04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yY0z3prCCW95jsWP6lZ3pNW4VC6HG41=
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hf8lVlM004 )

1 Reddit Custom Survey, US and UK, n=3D1500, A18-66, =E2=80=9CSports Viewer=
ship=E2=80=9D, September 2024.

Ads Manager (https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d2lxfW0=
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 text-decoration:none; border:none; max-width:100%; font-size:16px" width=
=3D"600" align=3D"middle">
        </a>
      </td>
    </tr>
  </tbody>
</table></div>
</div>
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    <!--[if (mso)|(IE)]></tr></table><![endif]-->
    </div>
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  </div>
  <div id=3D"section-2" class=3D"hse-section" style=3D"padding-left:10px; p=
adding-right:10px">
   =20
   =20
      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; margin:0 auto; background-color:#ffffff; padding-top:10px" bgcolo=
r=3D"#ffffff">
   =20
    <!--[if (mso)|(IE)]>
      <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell=
spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#ffffff">
      <tr style=3D"background-color:#ffffff;">
    <![endif]-->
    <!--[if (mso)|(IE)]>
  <td valign=3D"top" style=3D"width:600px;padding-top:10px;">
<![endif]-->
<!--[if gte mso 9]>
  <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing=
=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column-2-0" class=3D"hse-column hse-size-12">
    <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=
=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D=
"font-family:Arial, sans-serif; font-size:15px; color:#172e35; word-break:b=
reak-word; padding:10px 30px"><div id=3D"hs_cos_wrapper_module-2-0-0" class=
=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapp=
er_module-2-0-0_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrap=
per_type_rich_text" style=3D"color: inherit; font-size: inherit; line-heigh=
t: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_t=
ext"><p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;">Sports a=
re more than games=E2=80=94they=E2=80=99re cultural moments that spark pass=
ion, conversation, and community.</span></p>
<p style=3D"line-height:150%">&nbsp;</p>
<p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;">With 2026 sha=
ping up to be one of the biggest years in sports history, fandom is more al=
ways-on than ever. In fact, 88% of sports fans engage in fan communities we=
ekly, year-round.=C2=B9</span></p>
<p style=3D"line-height:150%">&nbsp;</p>
<p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;">Ahead of the =
World Cup, we=E2=80=99re hosting a live webinar for consumer brands looking=
 to authentically connect with sports fans across categories=E2=80=94from C=
PG and QSR to retail, media, travel, and beyond.</span></p>
<p style=3D"line-height:150%">&nbsp;</p>
<p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;"><strong>The S=
ports Playbook: Winning the World Cup Year</strong><br>=F0=9F=93=85 <strong=
>February 19, 2026</strong><br>=E2=8F=B0 <strong>10am PT / 1pm ET</strong><=
/span></p></div></div></td></tr></tbody></table>
  <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D=
"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo=
nt-family:Arial, sans-serif; font-size:15px; color:#172e35; word-break:brea=
k-word; padding:10px 20px"><div id=3D"hs_cos_wrapper_module-2-0-1" class=3D=
"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"=
color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-gene=
ral-type=3D"widget" data-hs-cos-type=3D"module"><table align=3D"center" bor=
der=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" style=
=3D"border-collapse:separate!important">
    <tbody><tr>
      <td align=3D"center" valign=3D"middle" bgcolor=3D"#FF4500" style=3D"f=
ont-family:Arial, sans-serif; font-size:15px; color:#172e35; word-break:bre=
ak-word; border-radius:8px; cursor:auto; background-color:#FF4500; mso-padd=
ing-alt:12px 18px">
        <a href=3D"https://marketing.redditforbusiness.com/e3t/Ctc/I7+113/d=
2lxfW04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yX-v5nR3bW50kH_H6lZ3njW8Mc=
4MY8NSNSVW5gkwtW3L00R3W8RqRjL6tF-cVW42w1X_5MTRq1W1NVPh_7pQ0CtW3RkN3r33LThBN=
3Gs4zqT1lwlW2s7NCT1ck-l8N89CjRZWVR4WW52xYk_32CxgtW57_R_y7jcL_1W5gwXFj3rFSk1=
V89rgH1mG20gW1t5W4H879ygdW2KxL1F99nkGmN58Lq6MxMDJGW8fGxX_8KgVkRW2PzLF15Qfnr=
QW4SXRRQ8PkJ51MnX62R6yRlpW4VbHP_1zMdrYW3WTPLX3kYpWsW1l03503VHdv4W747hK-68Gj=
j7W5RqCkG17pbknW94g3WH52RYzHW8mx32s4GGvzlM1j-vjPBJW1W6czJ155mYF_PV9t92g1b9F=
gzN440XYMNb23zN1yct33NxKwJf2Cwwbj04" target=3D"_blank" style=3D"color:#00a4=
bd; font-size:15px; font-family:Arial, sans-serif; Margin:0; text-transform=
:none; text-decoration:none; padding:12px 18px; display:block" data-hs-link=
-id=3D"1" data-hs-link-id-v2=3D"AfariA6J">
          <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n=
one;font-style:normal;">Register now</strong>
        </a>
      </td>
    </tr>
  </tbody></table></div></td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
    <!--[if (mso)|(IE)]></tr></table><![endif]-->
    </div>
  =20
  </div>
  <div id=3D"section-9" class=3D"hse-section" style=3D"padding-left:10px; p=
adding-right:10px">
   =20
   =20
      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; margin:0 auto; background-color:#ffffff; padding-bottom:20px; pad=
ding-top:20px" bgcolor=3D"#ffffff">
   =20
    <!--[if (mso)|(IE)]>
      <table align=3D"center" style=3D"width:600px;" cellpadding=3D"0" cell=
spacing=3D"0" role=3D"presentation" width=3D"600" bgcolor=3D"#ffffff">
      <tr style=3D"background-color:#ffffff;">
    <![endif]-->
    <!--[if (mso)|(IE)]>
  <td valign=3D"top" style=3D"width:600px;padding-bottom:20px; padding-top:=
20px;">
<![endif]-->
<!--[if gte mso 9]>
  <table role=3D"presentation" width=3D"600" cellpadding=3D"0" cellspacing=
=3D"0" style=3D"width:600px">
<![endif]-->
<div id=3D"column-9-0" class=3D"hse-column hse-size-12">
    <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=
=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D=
"font-family:Arial, sans-serif; font-size:15px; color:#172e35; word-break:b=
reak-word; padding:10px 30px"><div id=3D"hs_cos_wrapper_module-9-0-0" class=
=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapp=
er_module-9-0-0_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrap=
per_type_rich_text" style=3D"color: inherit; font-size: inherit; line-heigh=
t: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"rich_t=
ext"><p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;"><strong>=
In this session, you=E2=80=99ll learn:</strong></span></p>
<ul style=3D"line-height:150%" data-spread=3D"false">
<li>
<p style=3D"line-height:175%"><span style=3D"color: #1a1d1f;">How sports fa=
ndom is evolving ahead of the World Cup and beyond</span></p>
</li>
<li>
<p style=3D"line-height:175%"><span style=3D"color: #1a1d1f;">How online co=
mmunities are shaping modern fandom</span></p>
</li>
<li>
<p style=3D"line-height:175%"><span style=3D"color: #1a1d1f;">Examples of h=
ow brands are driving engagement with content fans actually want</span></p>
</li>
</ul>
<p style=3D"line-height:150%"><span style=3D"color: #1a1d1f;">If sports fan=
s are part of your audience=E2=80=94or if you want them to be=E2=80=94this =
is a conversation you can=E2=80=99t afford to miss.</span></p></div></div><=
/td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
    <!--[if (mso)|(IE)]></tr></table><![endif]-->
    </div>
  =20
  </div>
  <div id=3D"section_1769022447118" class=3D"hse-section" style=3D"padding-=
left:10px; padding-right:10px">
   =20
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      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; margin:0 auto; background-color:#ffffff" bgcolor=3D"#ffffff">
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      <tr style=3D"background-color:#ffffff;">
    <![endif]-->
    <!--[if (mso)|(IE)]>
  <td valign=3D"top" style=3D"width:600px;">
<![endif]-->
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=3D"0" style=3D"width:600px">
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  <div id=3D"hs_cos_wrapper_module_17690224514731" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; =
font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg=
et" data-hs-cos-type=3D"module"><table class=3D"hse-image-wrapper" role=3D"=
presentation" width=3D"100%" cellpadding=3D"0" cellspacing=3D"0">
  <tbody>
    <tr>
      <td align=3D"center" valign=3D"top" style=3D"font-family:Arial, sans-=
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2lxfW04/VVxZll9bTfZBW5w3Hnr8X0rH8W31NlPp5JQj3xN1-yX-v5nR3bW50kH_H6lZ3p6W62k=
Z9K9h8cjyW6br_sS1swqwKW7__LGl6KQLdQW1RZgNH7Cg00rW3yNkfD7qTbcBW8lT35s4WdV1vW=
1slMfg3NqCp_W6LVFgg5wNVsMN5CKhTVzNy4QW3x-Yfk17mXczW83hgFT5kqlHsW4k3HPv4C6nV=
SW7lPYHC8rXjwRVv1QXQ5zPS1lW5jYKRL29MG53W13T16s5gxY1MF96ZhpHNfM3W52tZsC1sZQF=
MN1jGwn1Rm6SvW33nSr57MRs3NW6J6fL17P6WvqW4cs1BX69hSgLW3vNxr-73C4BKW4_Qzqx3JP=
5ysW8GMckB5cmGB4W7lbNvD8Z-7nbW5Hd3Fx2fGGPmW1_Pm7F7-R-P9W5ytfkj621X2nW2Y_31n=
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2.png?width=3D1200&amp;upscale=3Dtrue&amp;name=3DBMG%20-%201702%20World%20C=
up%20webinar_Footer%202.png" style=3D"outline:none; text-decoration:none; b=
order:none; max-width:100%; font-size:16px" width=3D"600" align=3D"middle">
        </a>
      </td>
    </tr>
  </tbody>
</table></div>
  <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D=
"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D"fo=
nt-family:Arial, sans-serif; font-size:15px; color:#172e35; word-break:brea=
k-word; padding:10px 20px"><div id=3D"hs_cos_wrapper_module_17691903634231"=
 class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" =
style=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs=
-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_=
wrapper_module_17691903634231_" class=3D"hs_cos_wrapper hs_cos_wrapper_widg=
et hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: inher=
it; line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-=
type=3D"rich_text"><p style=3D"line-height:175%"><span style=3D"font-size: =
8px;"><sup>1 </sup>Reddit Custom Survey, US and UK, n=3D1500, A18-66, =E2=
=80=9CSports Viewership=E2=80=9D, September 2024.</span></p></div></div></t=
d></tr></tbody></table>
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  =20
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